WriterType Copywriting

estefania-garcia-copywriter

Estefania (rhymes with Garcia)

So, who is this girl? I like your curiosity. For starters, I’m Estefania, a freelance writer based in Miami, Florida. I’m obsessed with dogs. My three genie wishes would be to speak every language fluently, to read every book in an instant, and teleportation. Jeopardy! and crossword puzzles are my jam.

That’s the nutshell. The gooey center is that I love words — reading them, putting them together in new and interesting ways, and understanding how we use them to express ourselves. I am a storyteller, grammar nerd, and AP style enthusiast who prefers to use the Oxford comma. (That’s a writer joke…if you don’t get it, trust me it’s delightful)

The Writer Type

You are here because you are looking for someone who is good with words. Lucky for you, I have always been the “writer type.”

I was the kid coming up with wacky stories in my middle school creative writing class. As a big kid, I earned my bachelor’s degree in journalism from the University of Florida – that’s where I learned the nitty gritty of writing well.

Through the twists and turns of life, I ended up in marketing & communications where I have built my career over the last 10 years working for an internationally acclaimed dance company, a national humanitarian organization, a boutique marketing agency, and global vacation and travel brands.

A GIF of Kermit the Frog rapidly typing on a black typewriting
estefania-garcia-writer-at-work

Solopreneur

When COVID-19 changed the world, I got laid off. Desperate to stay productive, I learned what “copywriting” really was and realized I had been doing it in some capacity for these diverse brands in different industries all along! If writing and marketing had a baby, it would be copywriting. It is truly the perfect fusion of my skill sets.

I started WriterType Copywriting because I knew I could help people like you – business owners, non-profit runners, marketing directors, entrepreneurs, side hustlers, change makers and dream shapers – to get your vision and message out to the world. I’ve seen too many good ideas undermined by lackluster writing. I can make your words shine.

I'm Your Wordsmith

Above all, your passion and vision for your business should come through in every word.

Because I believe that words really do matter. Let’s get started…

My Values

Spoiler alert: I am not the only freelance copywriter out there. “Whaaat?!” you say. It’s true. What sets me apart from the oodles of others are my values, which guide what I do. They are my promise to you and I believe they will make a difference in why you choose to partner with me.

Proficiency

I know what I am doing.
I have superb writing skills with experience to back it up, and I am constantly honing my craft. You can trust that you will get well-written copy every time.

Efficiency

I get the job done.
I will do what I say I am going to do. You can trust that I will meet deadlines and that I will communicate with you every step of the way.

Delight

I am a professional, but I don’t take myself too seriously.
I like to keep it light and I aim to be a pleasure to work with. You can trust that I won’t be a jerk.

Are you convinced yet?

If you want to continue the conversation, let’s connect so I can learn more about your writing needs.