WriterType Copywriting | I write words for your website

I write words for your website.

Content and copywriting for humans and Google because words matter.

Professional, powerful writing for websites

Your website is your window to the world – a digital storefront to grab people’s attention, connect with them, and convert them to paying customers. And eventually to loyal, raving fans.

It’s not enough to throw words on your website if you want to stand out from all the online noise. Your copywriting is a way to spark a meaningful connection with your potential customers when they visit your site. You don’t want to lose that opportunity.

You need the right words. Words that sound like you and grow your business.

Outsourcing your copywriting and content writing to a professional copywriter will put you a step above your competitors and take one more task off of your already-full plate.

You need a “writer type” who understands marketing and the art of persuasion through writing.

HEY THERE.

I'm Estefania, a professional copywriter.

I help savvy business and non-profit runners create effective web content that’s not only compelling for humans, but optimized for Google too.

My efficient, proficient, and dare-I-say delightful service will deep dive into your brand to deliver shiny, new website copy that’s goal-driven, audience-targeted, and SEO-powered.

Lucky for you, I have always been the “writer type.”

What my clients thought

Estefania is an absolute pleasure to work with! Not only is she friendly, but she delivered exactly what I was looking for on my About page and had clear communication throughout the process. I hired her because her writing is high-quality and persuasive. She knows what questions to ask to get results and delivers on time. I LOVED the copy and highly recommend her. I’m definitely looking forward to working with her again!

Bethany Cardwell

Cardwell Web Design Studio

I had a pleasure working with Estefania on copy revision for my coaching business website. She was a great help identifying the key messaging points that needed to be addressed when repositioning my product for the new audience. Her flexibility as well as her professionalism made the experience very effective and pleasant and delivered a high quality result.

Agnieszka Wood

Ahead Coach, LLC

Estefania is incredibly proficient in both communications and arts development. Her leadership skills and proactive thinking have become a huge assets to us and we are thrilled that she has become can integral part of our team.

Jennifer Kronenberg

Dimensions Dance Theater of Miami

Estefania is a wonderfully reliable, hard working, conscientious individual with a pleasant work demeanor and a willingness to work with others and extend herself beyond what is required of her. I heartily recommend Estefania for her next challenge.

Michael Scolamiero

Ballet West

I worked with Estefania for nearly two years on the marketing team at Miami City Ballet and later on several freelance writing projects. Estefania stepped in several times to support me with client overflow work and always did a fantastic job. She primarily worked on SEO blog posts for HR management software company TestGorilla. Estefania learned the client’s tone and style quickly, effectively followed blog post outlines and turned around well-written and well-researched pieces on time. It was a pleasure collaborating with her. I would recommend her to anyone in need of quality writing for their business.

Adria Greenhauff

Writer, Marketer, Creative Storyteller

Estefania asks great questions from the get-go to really understand each client she’s writing for. She also brainstormed a gorgeous headline for one of our in-house lead magnets, which went on to do really well and help us build our email list. I’m glad we connected!

Caroline Tremblay

Owl & Pen

Budget-friendly writing services

Whether you lead a growing marketing team or are a small business owner just learning about the power of SEO, investing in your web copy and content is a smart way to make a difference in your digital marketing.

Each package can be tailored to your needs, without busting your budget. You’ll also benefit from an efficient process and constant communication from me. So, where shall we begin?

Website Copywriting

Who are you? You lead a growing business or non-profit and your lackluster website copy isn’t optimized so customers aren’t finding you on Google.

How can I help? I can research what your audience is searching for and give your website that professional, SEO touch.

Content Writing

Who are you? You lead a small marketing team or agency and you can’t keep up with your content needs so the quality has suffered.

How can I help? I can plan and write your emails and blogs in a well-thought-out way so each one hits the mark.

Copy Checkups

Who are you? You run a small business or non-profit and you know your website could be better, but you don’t know how to do it.

How can I help? I can take a look and give you simple recommendations on how you can improve it.

How do you know if I'm legit?

READY TO GET STARTED?

You found your writer type! Let’s connect so I can learn a little more about your project.